I’ve been producing videos for Nicklaus Children’s Hospital (formerly Miami Children’s Hospital) for over 12 years now. They were the first big account I landed shortly after launching my video production business in 2006. Over the years, I’ve been able to help tell many different stories that illustrate how remarkable this hospital is (nationally ranked in 5 pediatric specialties by U.S. News & World Report). I’ve been inside operating rooms (heart, brain and spinal, to name a few) and have interviewed doctors, children and their parents. But when I was contacted by the marketing department with a new video idea, I knew this project would be a unique experience.
The Coronavirus pandemic has affected us all since it put a chokehold on the world back in February. Nowhere was that impact felt stronger than on the world’s hospitals and medical staff. With so little information about the virus, no cure, treatment or tests available, and so much panic, hospitals everywhere were literally making things up as they went along. Every day was a challenge – even for the region’s most respected children’s hospital.
The idea for this video was to have a cross-section of the hospital’s medical staff share their experiences dealing with this pandemic – from its onset to where we are today. From the Emergency Room to the Infectious Disease Department, these are the stories of a hospital that was turned upside down by the Coronavirus. It’s also the story of how this very same hospital came together as a team to fight the pandemic head on.
Eleven physicians were interviewed (I shot and interviewed all but Dr. Valeron and all b-roll shots were provided by the hospital) and then it was time to edit one of the more important videos I’ve ever produced. Here it is – I hope you enjoy it. In the meantime, this Coronavirus pandemic is still upon us, so in the immortal words of Sergeant Phil Esterhaus, “Let’s be careful out there.”
NOTE: The video kicks off with introductions by doctors Maria Franco (President of the Medical Staff) and Chad Perlyn (Interim President, Nicklaus Children’s Pediatric Specialists). The stories start at the 2:20 mark. Enjoy…
Founded in 1950 by Variety Clubs International, Nicklaus Children’s Hospital is South Florida’s only licensed specialty hospital exclusively for children, with nearly 800 attending physicians and more than 475 pediatric subspecialists. The 309-bed hospital, known as Miami Children’s Hospital from 1983 through 2014, is renowned for excellence in all aspects of pediatric medicine.
